Google Calendar integration

Keep store events and Google Calendar in sync.

Connect a Google account, choose the calendar you want merchGo to use, and manage upcoming merchant events from one dashboard. Events can also appear on your published storefront.

Events Calendar Connected to Google Calendar
Calendar workflow

Built for merchant events.

The connection is optional, merchant-controlled, and limited to the calendar features merchants choose to use.

Choose your calendar

merchGo lists calendars available to the connected account so the merchant can select the one used for store events.

Manage events both ways

Read events from the selected calendar and create, update, or delete an event when the merchant performs that action in merchGo.

Publish upcoming events

Synced event details can power the Events dashboard and an optional calendar block on the merchant’s storefront.

Transparent data use

What merchGo accesses and why

Google account email

Used only to identify which Google account the merchant connected.

Calendar list

Used only to show calendars the merchant can choose for the integration.

Selected calendar events

Event titles, descriptions, locations, dates, times, links, and identifiers are used for the Events dashboard, synchronization, and storefront display.

Merchant-directed changes

merchGo creates, updates, or deletes Google Calendar events only when the merchant performs that action in merchGo.

OAuth credentials are encrypted. Google Calendar data is not used for advertising or shared with other merchants. Disconnecting revokes merchGo’s Google access and removes synced Google event copies from merchGo; the original events remain in Google Calendar. Read the complete Privacy Policy or contact privacy@merch-go.com.